London, 8 September 2021: Method 1 and Motorsport Network nowadays released the 2021 Worldwide F1 Fan Study in partnership with Nielsen, aimed at capturing the present-day views of F1 supporters all over the earth in the direction of the sport. The survey is predicted to be the biggest enthusiast survey of its kind in the sport of F1, working across Motorsport Network’s flagship Motorsport.com website in fifteen languages.
Ellie Norman, F1 Director of Marketing and Communications reported: “Understanding what our supporters want and price about Method 1 is the ideal way for us to make strategic selections on exactly where to acquire the sport next to keep on being engaging and entertaining for our audiences. By making use of the electrical power of Motorsport Network, we will be equipped to attain supporters across the world offering us with a must have insight about what our audiences want from our sport and places that we can boost in the upcoming.”
In addition to identifying the fans’ favored motorists and racetracks, the survey will attract fans’ views on vast-ranging subject areas together with viewing patterns, esports, and F1’s programs to have one hundred% sustainable fuels in the coming years. It will also showcase developing traits in fans’ attitudes in the direction of F1 and spotlight the expansion in younger and a lot more numerous audiences for the sport.
This is the third Worldwide F1 Fan survey that Motorsport Network has undertaken, the initial two acquiring taken spot in 2015 and 2017, each and every with a lot more than 200K respondents. This years’ survey outcomes will be in contrast to the data gathered from the two past surveys, with the 2017 survey deemed to be the biggest survey undertaken for any sort of motorsport.
James Allen, the President of Motorsport Network added: “Having done a survey in 2015 with the FIA about Method 1 and 2017 with WEC, we comprehend the importance of the Fan Voice surveys for the legal rights holders and organizers of main race sequence. The data gathered from this survey will let us to study a lot more about the supporters and their viewpoints, and to see what modifications have taken spot since Liberty Media took the reins of Formula1, offering better insight into examining the achievement of the implemented modifications.”
The Worldwide F1 Fan Study, which is open up to anyone above the age of 16, will run for two weeks, kicking off on 8th September and working by 22nd September, with the outcomes owing to be published in the run-up to the US Grand Prix in late Oct 2021.
For a lot more data, make sure you make contact with:
Carla Conde, Motorsport Network – [email protected]
About Method 1
Method 1® racing began in 1950 and is the world’s most prestigious motor racing opposition, as perfectly as the world’s most well-liked yearly sporting sequence. Method One Globe Championship Constrained is aspect of Method 1® and holds the unique professional legal rights to the FIA Method One Globe Championship™. Method 1® is a subsidiary of Liberty Media Company (NASDAQ: LSXMA, LSXMB, LSXMK, BATRA, BATRK, FWONA, FWONK) attributed to the Method One Group tracking inventory. The F1 logo, F1 Method 1 logo, Method 1, F1, FIA Method One Globe CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB, and linked marks are logos of Method One Licensing BV, a Method 1 firm. All legal rights reserved.
About Motorsport Network
Every month approximately 60 million devoted end users visit a Motorsport Network digital house, to invest in, to study, to be entertained, or just to feed their enthusiasm for vehicles and racing. We sit at the heart of the Racing and Automotive industries and offer authoritative assumed leadership as perfectly as exceptional experiences to our customers. We acquire them on a buyer journey that encompasses information and insights, functions, tickets, game titles, and eSports, so we leverage the community effect to add price to their experience. We use our in-home technological know-how and present day data resources to repeatedly take a look at, study, and boost. Our procedures, content material development, and items are frequently evolving to better provide our audience, purchasers, and associates.
Nielsen Holdings plc (NYSE: NLSN) is a leading world data and analytics firm that provides a holistic and objective comprehension of the media marketplace. With choices spanning audience measurement, audience outcomes, and content material, Nielsen gives its purchasers and associates uncomplicated methods to complicated thoughts and optimizes the price of their investments and expansion tactics. It is the only firm that can offer de-duplicated cross-media audience measurement. Viewers is EverythingTM to Nielsen and its purchasers, and Nielsen is dedicated to making certain that every voice counts. An S&P five hundred firm, Nielsen gives measurement and analytics provider in practically 60 countries. Understand a lot more at www.nielsen.com or www.nielsen.com/investors and hook up with us on Twitter, LinkedIn, Facebook, and Instagram.
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