SAN ANTONIO — An alternate title for Kia’s new big crossover, the Telluride, underscores just how nicely it is carrying out just after practically a 12 months on the market place. The “Sell-u-experience,” as some Kia sellers and insiders connect with it, is even now transacting in the vicinity of sticker value since of strong demand.
Enter the subcompact Seltos crossover arriving in showrooms this thirty day period to carry on the custom. If Kia fulfills its aims with the new auto, devising a substitute moniker will not be difficult. “Sell-tos” and “Sell-tons” occur to intellect. It truly is already currently being known as a “newborn Telluride” for its seems to be and attributes.
Indeed, the Telluride’s achievement — advertising fifty eight,604 copies final 12 months amid tight supplies and winning 2020 North American Utility Vehicle of the Calendar year — is possessing a big impression throughout Kia’s expanding lineup of crossovers. The chiseled exterior and attribute-packed inside of Kia’s halo CUV also will most likely obtain their way into the following-technology Sportage and Sorento.
“We are leveraging what we did nicely with Telluride, and given a related good product, we believe we can repeat that kind of solution with Seltos,” Michael Cole, president of Kia Motors The usa, informed Automotive News on the sidelines of a media event right here.
“We felt the Telluride was the halo product for us, and we positioned it quite a great deal as that big, bold, boxy, rugged, tricky auto — the journey auto,” Cole said. The Seltos, he said, follows the identical blueprint in a more compact, more very affordable package deal.