Summary of Honda Global CEO Inaugural Press Conference

Summary of Honda Global CEO Inaugural Press Conference

TOKYO, Japan, April 23, 2021 — Honda Motor Co., Ltd. President and Agent Director Toshihiro Mibe held an inaugural press conference at three:00 pm these days (Japan time).

Pursuing is a summary of his official remarks:


Run by Honda

Honda is a mobility organization that provides a large assortment of merchandise which, in total, tends to make Honda the world’s premier electricity device producer. Since its founding and through our large array of electricity models, Honda has generally been contributing to the progression of mobility and people’s each day life by giving the “power” which permits people today to get action.


By turning into the “power” that supports people today who are seeking to do things through their possess initiative, which includes these who are seeking to make variations to the modern society they stay in and some others who attempt to enhance the high-quality of people’s each day life, we will assist people today develop their possess likely.



What Honda wants to accomplish/way of our initiatives

Honda will work comprehensively to tackle challenges in the areas of the ecosystem and safety. At the identical time, for the potential, Honda will attempt to direct developments which will be produced in the areas of mobility, the electricity device, electrical power and robotics.


Additionally, to have a organization footing in doing the job toward our environmental and safety goals, we will stay fully commited to ensure the attainment of our purpose to “solidify our current businesses”.


  1. Environmental Initiatives


1-1. A few initiatives in pursuit of “zero environmental impact”


Honda will attempt to recognize carbon neutrality for all merchandise and corporate pursuits Honda is associated in by 2050. Striving for “zero environmental impact” of not only our merchandise but the full product or service lifecycle which includes our corporate pursuits, Honda will aim on the subsequent areas as the “three-pillars” of our initiatives:

Carbon neutrality

Clear electrical power

Source circulation


・ In addition to the electrification of our motorbike and car merchandise, we will develop the assortment of electrified merchandise with our Honda Cell Electric power Pack swappable battery and develop utilization of renewable electrical power by enabling infrastructure-joined smart electricity functions.


・ For the further more growth of the use of renewable electrical power, we will be proactive in endorsing the utilization of hydrogen. We will attempt to recognize a “multi-pathway of electrical power,” which is a thought of utilizing a large range of electrical power sources which includes carbon-neutral fuels, which will be powerful in all areas, which includes where by electrification is challenging, these types of as with plane.


・ Such as a lot more powerful means to reuse and recycle batteries, Honda is pursuing research on materials recycling and will get on the challenge of acquiring merchandise produced from a hundred% sustainable products.


・ We also will keep on to work on the thought of Honda eMaaS through which Honda will lead to the “freedom of mobility” and “expanded use of renewable energy” by connecting electrified mobility merchandise and electrical power provider. Honda eMaaS will be steadily pursued even though concentrating on the subsequent three core areas:

– Enlargement of the utilization of Cell Electric power Packs

– Utilization of huge-potential batteries for electrified automobiles

– Application and implementation of fuel cell methods.


1-2. Electrification of car merchandise


In get to accomplish our carbon-free of charge purpose on a “tank-to-wheel” foundation, as the responsibility of an automaker, Honda will attempt to enhance the ratio of battery-electrical automobiles (EVs) and fuel cell electrical automobiles (FCVs) inside of total device income in all major marketplaces of electrification blended to forty% by 2030, to eighty% by 2035, and then to a hundred% globally by 2040. These are demanding targets, and to attain them, we need to set forth a collective effort and hard work of our full price chain. On the other hand, we resolved to established substantial goals so that all of us share the vision of what we are seeking to attain and get on challenges toward the realization of our goals.


North The united states

・ In North The united states, we will attempt for an EV/FCV device income ratio of forty% by 2030, eighty% by 2035 and a hundred% by 2040. Leveraging the alliance with GM as one particular of our strategic pillars, we will pursue electrification in North The united states successfully even though having advantage of the respective strengths of each providers


Honda and GM are jointly acquiring two huge-sized EV styles working with GM’s Ultium batteries, and we are preparing to introduce these styles to the North American market place as model calendar year 2024 automobiles, one particular from Honda model and the other from the Acura model.


Starting from the next half of the 2020s, Honda will start a sequence of new EV styles which undertake e:Architecture, a entirely new EV platform led by Honda. These EV styles will initially be released to the North American market place, and then to other areas of the world.



・ In China, we will attempt for an EV/FCV device income ratio of forty% by 2030, eighty% by 2035 and a hundred% by 2040.


・ In China, we have been introducing EV styles even though utilizing regional means, and we will further more accelerate this technique from in this article ahead. We will introduce 10 Honda-model EV styles inside of five years. As the initially of the 10 styles, the mass-output model based mostly on the Honda SUV e:prototype is scheduled to go on sale in spring 2022.


・ We will further more pursue the utilization of regional means, which contains strengthening our collaboration with CATL for the offer of batteries, which are core components for electrified automobiles.


・ In Japan, we will attempt for an EV/FCV device income ratio of twenty% by 2030, eighty% by 2035 and a hundred% by 2040. Also, which includes hybrid-electrical automobiles, we will attempt to electrify a hundred% of our car device income in Japan by 2030.


・ Such as the initially introduction of an EV model in the K-car or truck section in 2024, we will keep on making progress in the electrification of our mini-automobiles with each hybrid and EV styles.


・ For the procurement of batteries, we will attempt to recognize a “local output and regional procurement” technique in Japan, which also will lead to the expansion of domestic industries in Japan.


・ In the area of mobility companies (MaaS), we are aiming to introduce the Cruise Origin, an electrical self-driving motor vehicle Honda is currently acquiring jointly with GM and Cruise, in the Japanese MaaS market place in the mid-2020s. With this goal, we will be commencing enhancement for tests in Japan from this calendar year.


In get to protected the substantial competitiveness of our EVs of the potential, Honda is conducting independent research on all-strong-point out batteries as the subsequent technology batteries which will recognize substantial potential and low price tag. We will undertake the verification of output technology working with a demonstration line, commencing this fiscal calendar year. We will begin accelerating this research with an goal to make all-strong-point out batteries accessible for our new styles to be released in the next half of the 2020s.


Honda has a keep track of history of providing prospects “creative movers,” merchandise in Japan these types of as Odyssey and StepWGN that assist produce superior each day life for people today. This stance will not alter in the world of EVs. By combining electronic systems with Honda’s current strengths, these types of as one of a kind creativity and unique styles, we will keep on to incorporate one of a kind price only Honda can offer you to our EVs.



1-three. Electrification of motorbike merchandise


Honda will attempt to direct the motorbike business at the forefront of its environmental initiatives with an technique which will consist of not only electrification but also the enhancement of the fuel effectiveness of gasoline engines, utilization of biofuels and other methods.


・ The crucial to profitable electrification of motorbike merchandise is to look at the battery, which is continue to high priced, individually from the motorbike. In developed nations around the world, where by electrification is in robust demand from customers by modern society, we will pursue electrification utilizing Cell Electric power Pack, focusing on our B-to-B (small business-to-small business) and B-to-G (small business-to-national/regional governments) prospects.


・ For particular-use prospects, we need to not only enhance our product or service lineup but also make a huge number of battery-swapping stations accessible and ensure benefit to end users by making them compatible with EVs of other makers. To this end, Honda has established a consortium with other motorbike OEMs in Japan and Europe, respectively, to create technology criteria for swappable batteries. Honda has a vision to develop Cell Electric power Pack apps beyond motorcycles to electricity merchandise and micro-mobility merchandise. With this vision, we have begun demonstration tests in India working with “rickshaw” type tricycle taxis.


・ To accommodate the varied requirements of our prospects, in addition to introducing GYRO e: and GYRO Cover e: in the area of small business-use bikes, scheduled for this calendar year, we are heading to introduce three new EV styles in the area of particular use, in classes with engine measurements of underneath 50cc and underneath 125cc., by 2024. We also will introduce new merchandise in the “FUN” area as very well.



1-4. Gas cell


Hydrogen is expected to be popularized as a renewable electrical power resource. Honda has a prolonged background of investigating, acquiring and commercializing FC systems.


Although continuing our collaboration with GM, Honda will attempt to reduce expenses and recognize a “hydrogen society” by growing our lineup of FCVs and also by working with FC methods for a large assortment of apps, which includes business vehicles as very well as each stationary and movable electricity sources.


  1. Basic safety Initiatives


Honda will attempt for zero targeted traffic collision fatalities involving Honda motorcycles and vehicles globally by 2050. The major challenge we will encounter as we work toward this purpose is how to remove motorbike collision fatalities, in particular in emerging nations around the world. As a organization that has each motorbike and car companies, we will keep on to reinforce our research on safety systems that help motorcycles and vehicles to properly coexist and direct the way in knowing a collision-free of charge modern society from the standpoint of each hardware and computer software.


・ Since many motorbike collision fatalities include vehicles, we will attempt to utilize our omnidirectional ADAS (highly developed driver-support system) to all new car styles we introduce in developed nations around the world by 2030.


・ By leveraging the know-how and know-how we have amassed through research and enhancement of our Level three automated driving systems, we will further more enhance the intelligence of ADAS, which increases the proportion of collision styles coated by our ADAS.


・ Significantly in emerging nations around the world, there are many collisions that can be prevented through targeted traffic safety instruction pursuits and by approaching the situation from the standpoint of infrastructure and federal government insurance policies. Therefore, Honda will aim also on these types of areas which includes strengthening of instructional programs and federal government/business relations pursuits.



  1. Study & Development Initiatives


In get for Honda to retain making progress in its environmental and safety initiatives, it gets important for us to make investments aggressively in the area of research and enhancement. Therefore, irrespective of fluctuations in our income earnings, Honda will make investments a total of around 5 trillion yen as R&D fees more than the subsequent six years.


In the subject of research and enhancement, which includes the system and capacity for the enhancement of electronic systems which requirements to be further more strengthened, we will get required actions, which includes alliances, as speedily as doable.


Additionally, we also will get proactive actions to develop a robust price chain from the standpoint of electrification.


  1. Preparations for the potential


I think that the “unique qualities of Honda” are represented by the “value we derive by thinking through the incredibly essence of things” and our “originality.” Honda is a organization with a team of folks who have the robust need to be unique. We price people’s goals and keep on having on challenges toward ambitious targets. In so carrying out, we want to be a organization that will generally pursue the incredibly essence of things and originality.


As of final fiscal calendar year, we enabled Honda R&D to aim on the research of highly developed systems, and we are conducting research on primary-edge environmental and safety systems for the realization of a modern society that aims for zero environmental effects and a collision-free of charge modern society. Also, we are making progress with research on systems which will develop mobility into the 3rd and 4th dimensions, into the skies, the ocean, outer space and the area of robotics. We will reinforce our unique research of systems by making sure exceptional allocation of means into the area of highly developed and cutting-edge systems.


Additionally, in get to actively produce and deliver new price for our prospects, we have began the New Organization Creation Application where by the goals and strategies of Honda associates grow to be the commencing issue of each and every challenge.



My hope is to listen to people today indicating, “We are happy Honda exists” or “Honda will unquestionably do it.” Honda wants to keep on to be a organization that people today want to exist. That is what we want to accomplish.


To this end, we will set up a small business construction which has resilience in opposition to variations in our small business ecosystem and speedily employ huge-scale action ideas. We will keep on to work aggressively, even though generally inquiring ourselves what it usually means to manage the one of a kind qualities of Honda, which is to pursue the incredibly essence of things and to be unique.





Publicity products relating to this press launch are accessible at the subsequent URL:

(The web page is intended completely for the use of journalists.)

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